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A Look Into Loyalty Now: Setting a New Industry Standard

A Look Into Loyalty Now: Setting a New Industry Standard

In today’s bustling commercial landscape, where consumers demand convenience and businesses strive for customer loyalty, Loyalty Now emerges as a beacon of innovation. With a seamless blend of imagination and technology, Loyalty Now presents a revolutionary solution that streamlines the merchant and member experience.

Redefining Payment-Linked Offers

Loyalty Now was founded with a bold vision: to lead in payment-linked offers (PLO) in every market it operates. This vision is not just aspirational but backed by tangible results. The platform seamlessly integrates with Merchants, Members and Loyalty programs, eliminating barriers to participation. Its robust, resilient, and scalable infrastructure ensures ease of implementation, operation, and expansion, setting a new standard in the industry.

Anurag Vasisth at Money20/20 Asia

Anurag Vasisth, Co-Chair and Group CEO of Loyalty Now, shared insights during our Money20/20 Asia coverage. He highlighted how Loyalty Now is poised for its international expansion, enabled by strong market validation in its home market-Australia. He added that the participation in Money 20/20 Asia has allowed Loyalty Now to showcase its capabilities to key stakeholders in the Asia Pacific region and has attracted significant interest. With many expressing potential partnership and investment intent in its current round (Series B) of capital raise, it has been a successful event for Loyalty Now.

Unleashing the Power of Turnkey Rewards

“Our platform offers a straightforward solution to maximise the benefits of your loyalty programs,” claims Loyalty Now, emphasising the simplicity and effectiveness of its turnkey rewards system. With advanced reporting, data analysis capabilities, and immediate earning possibilities, Loyalty Now enables businesses to enhance engagement and nurture enduring customer connections.

Security and Scalability: Loyalty Now’s Cornerstones

Source: LinkedIn

Loyalty Now distinguishes itself from its competitors through cutting-edge infrastructure, advanced technology, and a steadfast dedication to innovation. Highlighting its commitment to security and reliability, Loyalty Now proudly touts its state-of-the-art PCI DSS Level 1 technical infrastructure, trusted by leading loyalty programs across various industry sectors. Additionally, the company’s modular solutions are designed to address multiple needs, from cashback rewards to charitable contributions, offering flexibility and scalability.

Forging Partnerships, Driving Innovation

Founded with a bold vision to lead in payment-linked offers (PLO) in every market, Loyalty Now has forged strategic partnerships with industry giants like Visa, Mastercard, American Express, JCB and EFTPOS. This collaborative approach has propelled Loyalty Now to the forefront of loyalty and rewards innovation, earning it accolades such as the Best Innovation in Loyalty and Rewards at the prestigious Fintech Awards 2024.

Source: LinkedIn

Leading the Charge in Loyalty Excellence

As the proud Diamond Sponsor of the 2025 Asia Pacific Loyalty Awards, Loyalty Now continues to champion excellence in the digital loyalty landscape. It revolutionises how businesses interact with customers, creating unparalleled value for all stakeholders.

Anurag Vasisth has also been featured in Australia’s Retail World 360 Magazine, appearing in the July 2022 (Page 11) and June 2023 (Page 7) editions. Vasisth’s insights provide readers with a detailed exploration of the industry landscape.

Conclusion: Pioneering Tomorrow’s Loyalty Landscape

In conclusion, Loyalty Now leads the way in innovative loyalty solutions, seamlessly blending technology and imagination. With its frictionless programs, cutting-edge technology, and strategic partnerships, Loyalty Now sets a new industry standard. Loyalty Now envisions a future where businesses and customers thrive by bridging the gap between them, thus redefining the loyalty landscape for tomorrow.