Fils and AFS Unite for Sustainable Digital Transformation in MENA
Fils, a rapidly growing UAE-based enterprise-grade digital infrastructure provider, has announced a strategic partnership with Arab Financial Services (AFS), a leading digital payment solutions provider and fintech enabler in the Middle East and Africa (MEA) region. This collaboration marks a significant step towards fostering sustainable practices and driving climate action across regional industries.
Strategic Goals and Benefits
🚀Exciting News! Fils and Arab Financial Services (AFS) have forged a strategic partnership to drive the banking sector’s sustainable digital transformation. Together, we are embedding sustainability into the region’s financial ecosystem.
Leveraging Fils’s state-of-the-art fintech technology and AFS’s expertise and regional leadership position in digital payments, the partnership aims to integrate sustainability seamlessly into business operations, customer journeys, and financial transactions. Samer Soliman, CEO of AFS, remarked, “We are proud to join forces with Fils in a strategic partnership to drive sustainable solutions within the digital payments landscape. This collaboration directly supports our ESG strategic goals by accelerating their implementation.”
Broader Impact and Reach
AFS, with offices in Bahrain, Egypt, Oman, and the UAE, serves over 60 clients across more than 20 countries in the MEA region. Fils’ partnership with AFS enables many banks, financial institutions, and organisations in the MEA to track and mitigate their emissions, aiding the global transition to a low-carbon economy. Nameer Khan, Founder and CEO of Fils and Chairman of the MENA Fintech Association, commented, “By combining our advanced digital infrastructure with AFS’s leadership in electronic payments outsourcing, we have a unique opportunity to drive positive change across industries in the MENA region.”
Key Highlights of the Partnership
Sustainable Digital Transformation
Fils’ enterprise-grade digital infrastructure will empower AFS to integrate sustainability and climate action into its payments ecosystem. This includes developing innovative solutions contributing to reduced carbon footprints and environmental impact.
Green Financial Products
The collaboration will explore opportunities to introduce sustainable financial products, specifically focusing on Islamic Credit Cards. By incorporating environmental, social, and governance (ESG) principles, both organisations aim to set new industry standards for responsible and ethical financial services.
Enhanced Customer Experiences
Fils and AFS will work together to enhance customer journeys by providing eco-friendly and sustainable options for electronic payments. This includes developing user-friendly interfaces that promote responsible consumer choices and a positive environmental impact.
Industry Leadership in Sustainability
As pioneers in their respective fields, Fils and AFS will lead the financial and digital industries in the MENA region towards a more sustainable future. By combining their strengths, the partnership inspires businesses to prioritise sustainability in their business strategies and take measurable action to tackle climate change.
Conclusion and Future Prospects
Fils’ partnership with AFS is a significant milestone in a series of collaborations, including those with e& Enterprise, Mashreq Bank, and Flowcarbon, cemented Fils’ place as a global leader in sustainable financial infrastructure. This UAE-based fintech is ushering in a new era of corporate sustainability, enabling organisations to contribute to the transition to a net-zero economy.
