King Charles III wasn’t there, but the former prime minister of Japan and the British ambassador to Japan were.
Revolut funded its first royal event, which was a party at the British Embassy in Japan to honor King Charles’ coronation and birthday.
The most valuable fintech company in the UK, a neobank, stated that this was “the first time” it had sponsored a royal event.
The support comes as the neobank eagerly waits to hear if it has been given a banking license in the UK, something it has been trying to do for more than two years.
A banking license would be a big boost for Revolut because it would allow it to hold customer deposits and give money to customers.
A spokesperson for Revolut said “the sponsorship was to show support for the UK-Japan relationship, and shared business interests”.
The spokesperson added: “The King’s birthday parties are the embassy’s main ‘national day’ events this year – a key opportunity to bring together government and business representatives from the British and Japanese communities.”
Revolut’s Japan CEO Yoko Makiguchi, the former prime minister of Japan, Taro Aso, the British ambassador to Japan, Julia Longbottom, and many other politicians, government officials, and business leaders were at the event on June 22.
This is the first time that Revolut has supported a royal event, but the company does support British patriotic brands. For example, it works with the Royal British Legion on its Poppy card project and is working with Comic Relief this year.
Barclays, British Airways, HSBC, and AstraZeneca were among the other companies that helped pay for the event.
In the past few years, Revolut has worked harder to push for a more competitive banking sector. It has held a number of meetings with politicians and other important people to do this.
