Surfboard Payments and Worldline Transforming Nordic Payments in New Partnership
Empowering Businesses with Seamless Payment Solutions
In a customer-centric alliance, Surfboard Payments and Worldline have embarked on a mission to redefine payment solutions in the Nordics. This partnership promises to revolutionise how businesses handle transactions, bringing convenience, efficiency, and security to the forefront of the payment landscape.
Surfboard Payments: Pioneers of Innovation
Innovative Payment Terminals and Solutions
Surfboard Payments, a Swedish paytech company headquartered in Stockholm, has garnered a reputation for innovation and reliability. Their advanced payment terminals, SoftPOS solutions, hardware logistics, and loyalty platforms have set new industry standards, offering businesses cutting-edge solutions to meet their payment needs.
Streamlining the Payment Experience
Worldline, a global payment industry leader, has extensive expertise in acquiring, processing, and fraud prevention. The strategic partnership between Surfboard Payments and Worldline aims to seamlessly integrate Surfboard Payments’ innovative solutions into Worldline’s comprehensive offerings. This integration is designed to cater to a diverse clientele, from small and medium-sized businesses to large corporations, partners, and other organisations.
A Symbiotic Relationship: Surfboard Payments and Worldline
The PSP-Acquirer Synergy
In this partnership, Surfboard Payments assumes the payment service provider (PSP) role, while Worldline takes on the role of the acquirer. This synergy ensures a seamless and secure payment experience for businesses, redefining how transactions are conducted in the Nordics.
Expanding the Horizon
Initially targeting markets in Sweden, Norway, Denmark, and Finland, this partnership holds immense growth potential. As businesses across other markets embrace these innovative solutions, the partnership’s impact is poised to extend beyond the Nordics.
Key Highlights of the Collaboration
Innovative Integration
One of the pivotal aspects of this collaboration is integrating Surfboard Payments’ state-of-the-art platform into Worldline’s merchant and partner offerings. This integration promises to provide businesses with diverse payment options and services, enhancing the overall value proposition for merchants and consumers.
Comprehensive Suite of Payment Terminals
Surfboard Payments offers a comprehensive suite of payment terminals, including SurfPad, SurfTouch, SurfPrint, CheckoutX, and SoftPOS solutions, designed to cater to various use cases. Their innovative hardware logistics system, powered by the SurfShip API first platform, ensures speedy next-day delivery within the Nordics, further enhancing payment processing efficiency.
Enthusiasm and Vision: Voices from Surfboard Payments and Worldline
Filippa Marklund’s Perspective
Filippa Marklund, Head of Strategy & GTM of Worldline, expresses her excitement about this transformative partnership. She highlights how Surfboard Payments’ innovative solutions perfectly complement their existing portfolio. Filippa firmly believes that this collaboration will enable them to provide businesses with a competitive range of payment options and services, ultimately benefiting merchants and consumers.
Christopher Lindfeldt’s Vision
Christopher Lindfeldt, CEO of Surfboard Payments, shares his excitement about expanding the reach of their payment solutions across the Nordics with the support of Worldline. He emphasises Worldline’s established presence, deep market understanding, and robust sales capabilities as instrumental in driving their mutual success.
Shaping the Future of Payments
In conclusion, the strategic partnership between Surfboard Payments and Worldline represents a significant leap forward in shaping the future of payments. This alliance promises to empower businesses with innovative solutions that enhance efficiency, security, and customer satisfaction, setting a new industry standard in the world of transactions. As this partnership unfolds, businesses and consumers across the Nordics eagerly anticipate the transformative impact it will bring to the payment landscape.
